CITYROW Franchise


Contact us


If you’re ready to invest in your future, increase your revenue, and achieve personal and professional fulfillment, CITYROW could be your path to doing just that.


  • $500K+ Net Worth
  • $100K + Liquid

Ideal skillset may include:

  • Sales
  • Management of personnel
  • Training
  • Marketing
  • Customer service
  • A passion for bringing value to your community

Total Investment: $253-460K


CITYROW offers a strong potential for ROI, as seen with our current franchisees. While each CITYROW studio is an independently owned and operated franchise, and earning potential differs from market to market, below is an example of typical earnings of a CITYROW franchise location:

  • Gross Revenue $518,883
  • Gross Profit $ 498,443
  • Gross Margin 96.1%
  • Total Certain Operating Expenses $385,398
  • Total Cost of Sales $20,441
  • Operating Margin $113,045
  • Operating Margin Percentage 21.8%


  1. Discovery Phase
    1. Introductory Conversation and Brand Overview
    2. Marketing, Operations, and Real Estate Overview
    3. Franchisee Application and FDD
    4. Franchise Experience Webinars
    5. Discovery Day in Ann Arbor, MI
  1. Pre-Opening
    1. Signing the Franchise Agreement
    2. Business Planning and Training
    3. Real Estate and Construction Support
    4. Pre-Sale Membership Marketing Support
    5. Hiring, Recruitment, and Training
    6. Grand Opening
  1. Ongoing Support
    1. Business planning
    2. Digital and Community Marketing
    3. Real Estate and Construction
    4. Hiring, Recruitment, and Training
    5. Technology and Operations
    6. Lead Generation, Tracking, and Sales
    7. PR and Guest Experience

Contact us


Today’s consumer is seeking tailored services that cater to their individual needs, not to the masses. Boutique fitness is replacing crowded, intimidating gyms. It’s changing the way people get fit with effective, hard-hitting workouts that are also a whole lot of fun.

The CITYROW concept was tested and perfected in New York’s fiercely competitive market. Every aspect, from studio design to instructor training to member retention, has been refined so that you can hit the ground running.

Backed by Franworth — the premier franchise development company — CITYROW’s proven business model is poised to win markets from coast to coast. Be first in your region with this killer concept and become the breakout brand.


Tips, tricks, and information to equip you with the tools you need to become a successful CITYROW franchise owner!

Download our Free lookbook

Interested in joining the crew as a franchise partner? Download our Franchise Information Lookbook to get an inside peek at what it’s like to franchise with us!

Copyright © 2020All rights reserved  Privacy policy